{"title":"Echinacea","description":"\u003cp\u003e\u003cstrong\u003eFamily Asteraceae\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eEchinacea — Coneflower — is a clump-forming herbaceous perennial native to the prairies and open woodlands of North America. Bold daisy flowers with gently reflexed petals surround distinctive raised central cones in shades of rich purple, pink, white, and warm orange-red, flowering from midsummer well into autumn. As the petals fade, the architectural seed heads persist through winter — handsome in frost and a valuable food source for birds.\u003c\/p\u003e\n\u003cp\u003eOutstanding plants for pollinators, with nectar-rich flowers that attract bees and butterflies over a long season. Long-lived and reliable in the right conditions; established clumps improve with age.\u003c\/p\u003e\n\u003cp\u003eThrives in well-drained to moderately fertile soil in full sun; tolerates drought once established and performs well on lighter, sandier soils. Dislikes waterlogged or heavy clay conditions, particularly in winter.\u003c\/p\u003e\n\u003cp\u003eAt home in prairie-style and naturalistic plantings, cottage garden borders, and gravel gardens. Combines beautifully with \u003cem\u003eRudbeckia\u003c\/em\u003e, \u003cem\u003ePennisetum\u003c\/em\u003e, \u003cem\u003eAgastache\u003c\/em\u003e, and \u003cem\u003eSanguisorba\u003c\/em\u003e.\u003c\/p\u003e","products":[{"product_id":"echinacea-eccentric-yellow-noectwopbr-d","title":"Echinacea 'Eccentric Yellow' ('Noectwo'PBR) (d)'","description":"\u003cp\u003eAdd a pop of vibrant yellow from summer through to autumn with this distinctive double-flowered Echinacea. ‘Eccentric Yellow’ produces rounded, feathery cones of warm yellow, retaining the characteristic reflexed petals and upright, clump-forming habit of the genus, with a softer, more layered flowerhead than the straight species.\u003c\/p\u003e\n\u003cp\u003eThrives in full sun in well-drained, moisture-retentive soil. Well suited to containers and mixed borders. A reliable magnet for pollinators.\u003c\/p\u003e\n\u003ch3\u003eHeight × Spread: 65cm × 30cm\u003c\/h3\u003e","brand":"Hardy's Cottage Garden Plants","offers":[{"title":"1 Litre","offer_id":52922108641622,"sku":"104957","price":9.5,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1003\/4928\/0598\/files\/EchinaceaEccentricYellow_Noectwo_PBR_d_-1.jpg?v=1774712912"},{"product_id":"echinacea-purpurea-sensation-pink-pbr","title":"Echinacea purpurea 'Sensation Pink' (PBR)","description":"\u003cp\u003eIf they say that the best things come in small packages, 'Sensation Pink' is a good case for the defence with masses of sumptuous vivid magenta single flowers, each set off with a bold copper cone, held high above mounds of lush green foliage on dark purple stems.\u003c\/p\u003e\n\u003cp\u003eSimply gorgeous, the blooms fade to a soft lavender pink contrasting beautifully with the bright new flowers as they open, the display lasting from mid summer through to autumn with frequent deadheading or picking for vases.  Much beloved by butterflies and other pollinators, this knee high perennial would add the wow to any container in the sun, but also looks stunning combines with ornamental grasses such as\u003cspan\u003e \u003c\/span\u003e\u003cem\u003eStipa tenuissima\u003c\/em\u003e.   A sunny site in good soil - moist but free-draining - suits it best.\u003c\/p\u003e\n\u003ch3\u003eHeight x Spread:  45cm x 45cm\u003c\/h3\u003e","brand":"Hardy's Cottage Garden Plants","offers":[{"title":"1 Litre","offer_id":52922108707158,"sku":"104981","price":10.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1003\/4928\/0598\/files\/EchinaceaSensationPink.webp?v=1785738116"},{"product_id":"echinacea-purpurea-magnus","title":"Echinacea purpurea 'Magnus'","description":"\u003cp\u003e‘Magnus’ is a go-to Echinacea for its looks and reliability. In late summer, when other parts of the garden are beginning to slow down, it is just getting started — producing a succession of large, deep-pink single daisies from early July into September, each set off by a prominent copper-orange cone. Held horizontally on stiff, upright stems, they deliver a punchy injection of colour and an interesting contrast of form against vertical ornamental grasses and flower spikes.\u003c\/p\u003e\n\u003cp\u003eAn ideal candidate for a wildlife garden: nectar-rich blooms attract bees, butterflies and other pollinators through summer, followed by birds drawn to the seed heads through winter. It also makes an excellent cut flower, used fresh or dried. Thrives in full sun in free-draining soil.\u003c\/p\u003e\n\u003ch3\u003eHeight × Spread: 100cm × 50cm\u003c\/h3\u003e","brand":"Hardy's Cottage Garden Plants","offers":[{"title":"3 Litre","offer_id":53110339305814,"sku":null,"price":14.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1003\/4928\/0598\/files\/Echinaceapurpurea_Magnus.jpg?v=1776113381"},{"product_id":"echinacea-meditation-white-pbr","title":"Echinacea 'Meditation White' PBR","description":"\u003cp\u003eIntroduced in 2014, Echinacea 'Meditation White' has a dense, compact form and is exceptionally free-flowering. Slightly reflexed white petals surround a jaunty golden-yellow cone that is a firm favourite with pollinators. The flowerheads also make a fantastic cut flower — and still look good after the petals have fallen.\u003c\/p\u003e\n\u003cp\u003eUnlike most Echinacea, this one tolerates partial shade and slightly heavier soils, making it suitable for a wider range of conditions. Like all coneflowers it dislikes excessive winter wet, so plant in reasonably free-draining soil. Easy to grow and drought-tolerant once established.\u003c\/p\u003e\n\u003cp\u003eCut old stems to the base once flowering is over to encourage new growth. At the end of the season, leave remaining heads in place to provide winter nourishment for the birds. Perfect for containers, beds and borders, courtyard and patio displays, and wildlife gardens.\u003c\/p\u003e\n\u003ch3\u003eHeight × Spread: 60cm × 50cm\u003c\/h3\u003e","brand":"Hardy's Cottage Garden Plants","offers":[{"title":"1 Litre","offer_id":53116767928662,"sku":null,"price":9.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1003\/4928\/0598\/files\/Echinacea_MeditationWhite_PBR.jpg?v=1776228668"},{"product_id":"echinacea-purpurea-green-jewel","title":"Echinacea purpurea 'Green Jewel'","description":"\u003cp\u003eEchinacea ‘Green Jewel’ produces gorgeous lime-green blooms in midsummer — the unusual shuttlecock-shaped flowerheads contrast beautifully with yellows, reds and oranges, and last well into autumn.\u003c\/p\u003e\n\u003cp\u003ePlant in well-drained but moisture-retentive soil in a sunny position. Suitable for coastal gardens. Looks superb in prairie-style planting schemes or cottage gardens — give Echinaceas plenty of space, as they resent competition from neighbouring plants.\u003c\/p\u003e\n\u003ch3\u003eHeight × Spread: 70cm × 50cm\u003c\/h3\u003e","brand":"Hardy's Cottage Garden Plants","offers":[{"title":"1 Litre","offer_id":53116768354646,"sku":null,"price":9.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1003\/4928\/0598\/files\/Echinacea_purpurea_Green_Jewel_-2.webp?v=1789326690"},{"product_id":"echinacea-purpurea-white-swan","title":"Echinacea purpurea 'White Swan'","description":"\u003cp\u003e'White Swan' produces shuttlecock-like flowerheads with white, gently reflexed petals surrounding a bold cone of toffee-orange. Tough, hardy, and easy to grow, this coneflower flowers from midsummer through to September with regular deadheading.\u003c\/p\u003e\n\u003cp\u003eRetain some seedheads as they stand upright through winter and look striking dusted with frost. An excellent cut flower, it is also a great choice for a cottage or wildlife garden, attracting butterflies in summer and birds over winter.\u003c\/p\u003e\n\u003cp\u003eIt performs best in good, reasonably moist but well-drained soil in full sun.\u003c\/p\u003e\n\u003ch3\u003eHeight × Spread: 90cm × 30cm\u003c\/h3\u003e","brand":"Hardy's Cottage Garden Plants","offers":[{"title":"1 Litre","offer_id":53116851683670,"sku":null,"price":9.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1003\/4928\/0598\/files\/EchinaceaWhiteSwan.jpg?v=1776233667"},{"product_id":"echinacea-big-kahunapbr","title":"Echinacea 'Big Kahuna' PBR","description":"\u003cp\u003eWith large, sweetly scented flowerheads of mango petals flushed pinky-orange at their base, encircling a bold copper-coloured cone, 'Big Kahuna' has been a favourite with nursery customers since we started stocking it in 2015 — and for very good reason.\u003c\/p\u003e\n\u003cp\u003eA strong performer with lots of blooms per plant, it keeps flowering from mid-summer into autumn. Great for cutting and for attracting butterflies, its unusual colour looks stunning combined with purples and orangey-reds in a cottage or herbaceous border. No need to stake either. For best results, plant in a good, moist but well-drained soil in full sun.\u003c\/p\u003e\n\u003ch3\u003eHeight × Spread: 50cm × 50cm\u003c\/h3\u003e","brand":"Hardy's Cottage Garden Plants","offers":[{"title":"1 Litre","offer_id":53116854370646,"sku":null,"price":10.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1003\/4928\/0598\/files\/Echinacea_Big_Kahuna_56baf200-8fe9-4c3e-b015-8d9d62428c28.webp?v=1788461015"},{"product_id":"echinacea-purpurea","title":"Echinacea purpurea","description":"\u003cp\u003eThe classic Purple Coneflower, \u003cem\u003eEchinacea purpurea\u003c\/em\u003e is one of the great cottage garden perennials. Stout, upright stems rise to around 100cm, clothed in coarsely textured, lance-shaped mid-green leaves, and topped from midsummer well into autumn with large, elegant flowerheads. The slightly reflexed, light purplish-pink petals sweep back from a prominent golden-brown central cone — a form that bees and butterflies find irresistible.\u003c\/p\u003e\n\u003cp\u003eNative to the prairies and open woodlands of eastern North America, it is naturally tough and easy to grow in a sunny border with fertile, free-draining soil. Give each plant its own space; Echinacea will not thrive if crowded by neighbouring plants.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHeight × Spread:\u003c\/strong\u003e \u003cstrong\u003e100cm × 30cm\u003c\/strong\u003e\u003c\/p\u003e","brand":"Hardy's Cottage Garden Plants","offers":[{"title":"3 Litre","offer_id":53878060679510,"sku":null,"price":14.5,"currency_code":"GBP","in_stock":false},{"title":"1 Litre","offer_id":53878060646742,"sku":null,"price":9.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1003\/4928\/0598\/files\/Echinaceapurpurea.jpg?v=1776972798"},{"product_id":"echinacea-tomato-soup","title":"Echinacea 'Tomato Soup' PBR","description":"\u003cp\u003eAs its name suggests, \u003cem\u003eEchinacea\u003c\/em\u003e 'Tomato Soup' opens in a rich tomato-coloured red\/orange set off by a distinctive rusty copper cone. It fades gradually to soft apricot.\u003c\/p\u003e\n\u003cp\u003eStrong-growing with large, bold blooms, it puts on a striking display from midsummer into early autumn. Regular deadheading will prolong flowering, and the stems make excellent cut flowers. An obvious choice for hot-coloured planting schemes, or combine with other shades for eye-catching contrast. Thrives in humus-rich, well-drained soil in full sun; dislikes transplanting.\u003c\/p\u003e\n\u003ch3\u003eHeight × Spread: 80cm × 50cm\u003c\/h3\u003e","brand":"Hardy's Cottage Garden Plants","offers":[{"title":"1 Litre","offer_id":53357047972182,"sku":null,"price":9.5,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1003\/4928\/0598\/files\/Echinacea_Tomato_Soup.webp?v=1787935573"},{"product_id":"echinacea-parrot-fine-feathered-series","title":"Echinacea 'Parrot' (Fine Feathered Series)","description":"\u003cp\u003eConeflowers remain ever popular, and for good reason — their bold, distinctive silhouettes and flowers attract bees and butterflies in their droves. 'Parrot' is a striking recent introduction with large, vibrant two-tone blooms: bright yellow petals deeply suffused with orangey-red at their base, encircling a bold copper cone. This richness continues into the lush green foliage.\u003c\/p\u003e\n\u003cp\u003eReminiscent of a rocket ice lolly, showcase its dazzling colour in a sunny container or at the front of a border, where it will flower freely from midsummer into early autumn. Plant in full sun in moist but free-draining soil, and deadhead to prolong flowering.\u003c\/p\u003e\n\u003ch3\u003eHeight × Spread: 50cm × 30cm\u003c\/h3\u003e","brand":"Hardy's Cottage Garden Plants","offers":[{"title":"3 Litre","offer_id":53491977748822,"sku":null,"price":14.5,"currency_code":"GBP","in_stock":false},{"title":"1 Litre","offer_id":54022463258966,"sku":null,"price":9.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1003\/4928\/0598\/files\/Echinacea_Parrot_Fine_Feathered_Series.webp?v=1784048300"},{"product_id":"echinacea-hot-summer-pbr","title":"Echinacea 'Hot Summer' PBR","description":"\u003cp\u003e‘Hot Summer’ is an Echinacea with vibrant daisy flowers whose petals open yellow before maturing first to orange, then red and finally pink, all encircling a central cinnamon cone. As the blooms open at different times from late summer into autumn, each plant becomes a blend of tropical colours that works beautifully in a hot-themed sunny border.\u003c\/p\u003e\n\u003cp\u003eA firm favourite with bees and butterflies, this versatile perennial suits different styles of planting from cottage to prairie. If space is limited it is an ideal choice for a sunny summer container thanks to its long flowering period. A great cut flower too — picking the blooms for vases will encourage more. Leave some seed heads standing through winter to provide food for the birds.\u003c\/p\u003e\n\u003cp\u003eHardy throughout most of the UK, it performs best in fairly fertile, well-drained soil in full sun.\u003c\/p\u003e\n\u003ch3\u003eHeight × Spread: 80cm × 60cm\u003c\/h3\u003e","brand":"Hardy's Cottage Garden Plants","offers":[{"title":"1 Litre","offer_id":53573970166102,"sku":null,"price":9.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1003\/4928\/0598\/files\/Hardy_s_Place_Holder.webp?v=1787720736"},{"product_id":"echinacea-jsengeltje-pbr","title":"Echinacea 'Jsengeltje' (PBR)","description":"\u003cp\u003eA tough, hardy herbaceous perennial that packs a real punch. \u003cem\u003eEchinacea\u003c\/em\u003e ‘JS Engeltje’ has the typical cone-shaped centre with slightly reflexed petals of white that intensify to deep pink where they meet the central cone, and carries a light fragrance — making it a particularly lovely choice for a patio container near the house. Sturdy stems grow to 90cm with no tendency to flop, and the plant flowers continuously from July to November — perfect for cutting gardens. Bees and butterflies love the flowers, and this versatile plant suits coastal, prairie and cottage gardens as well as large containers. Best in full sun but tolerant of semi-shade, with no specific pH requirements; give it fertile, well-drained soil.\u003c\/p\u003e\n\u003cp\u003eSynonyms: \u003cem\u003eEchinacea\u003c\/em\u003e ‘Pretty Parasols’, \u003cem\u003eEchinacea\u003c\/em\u003e J S Engeltje (PBR).\u003c\/p\u003e\n\u003ch3\u003eHeight × Spread: 90cm × 40cm\u003c\/h3\u003e","brand":"Hardy's Cottage Garden Plants","offers":[{"title":"1 Litre","offer_id":53574002671958,"sku":null,"price":9.5,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1003\/4928\/0598\/files\/Echinacea_Jsengeltje.webp?v=1783447212"},{"product_id":"echinacea-purpurea-fatal-attractionpbr","title":"Echinacea purpurea 'Fatal Attraction'PBR","description":"\u003cp\u003eEchinacea ‘Fatal Attraction’ is characterised by its large, vivid pink daisy flowers carried on sturdy stems of a deep purple-black — a striking contrast that sets this apart as one of the finest pink coneflowers available. Strong and reliable, it readily attracts bees and butterflies, ideal for a wildlife garden.\u003c\/p\u003e\n\u003cp\u003eEqually at home in a mixed border or container, it prefers full sun but tolerates light shade. Grow in good fertile, well-drained soil.\u003c\/p\u003e\n\u003ch3\u003eHeight × Spread: 60cm × 50cm\u003c\/h3\u003e","brand":"Hardy's Cottage Garden Plants","offers":[{"title":"1 Litre","offer_id":53574046875990,"sku":null,"price":10.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1003\/4928\/0598\/files\/EchinaceaFatalAttraction.webp?v=1784654272"},{"product_id":"echinacea-sunseekers-tequila-sunrise","title":"Echinacea SunSeekers Tequila Sunrise ('Ifecssts') (SunSeekers Series)","description":"\u003cp\u003eFlowering from June to September, ‘Tequila Sunrise’ is a star performer that delivers drama alongside real wildlife value. Each sturdy upright stem produces large, open daisy-like flowers with a dark reddish-brown central cone and bi-colour petals — orange-red at the base, brightening to yellow at the tips.\u003c\/p\u003e\n\u003cp\u003eCompact and clump-forming, it suits sunny borders and containers alike. Plant in fertile soil enriched with well-rotted compost and deadhead regularly to keep the blooms coming. The flowers are a magnet for pollinators, providing nectar and pollen throughout summer, while the seed heads offer food for birds over winter. A favourite with florists too — the blooms add a zing of summer heat to any cut flower bouquet.\u003c\/p\u003e\n\u003ch3\u003eHeight × Spread: 60cm × 45cm\u003c\/h3\u003e","brand":"Hardy's Cottage Garden Plants","offers":[{"title":"1 Litre","offer_id":53574153601366,"sku":null,"price":9.5,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1003\/4928\/0598\/files\/EchinaceaSunSeekersTequilaSunrise_Ifecssts_SunSeekersSeries.webp?v=1783535038"},{"product_id":"echinacea-pallida","title":"Echinacea pallida","description":"\u003cp\u003e\u003cem\u003eEchinacea pallida\u003c\/em\u003e is a perennial species Coneflower with a distinctive shuttlecock silhouette — the long, soft pink ray petals reflex and droop back from a prominent orange-brown cone, creating an elegant, airy effect from midsummer through to early autumn.\u003c\/p\u003e\n\u003cp\u003eHairy, linear mid-green leaves form the base of an upright, clump-forming plant that is perfectly suited to prairie-style planting schemes, mixed borders, and gravel gardens. It attracts bees and butterflies in abundance. Grow in well-drained, humus-rich soil in full sun, with protection from excessive winter wet.\u003c\/p\u003e\n\u003ch3\u003eHeight × Spread: 100cm × 30cm\u003c\/h3\u003e","brand":"Hardy's Cottage Garden Plants","offers":[{"title":"1 Litre","offer_id":54924578029910,"sku":null,"price":9.5,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1003\/4928\/0598\/files\/Hardy_s_Place_Holder.webp?v=1787720736"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1003\/4928\/0598\/collections\/Home_page_Echinacea_Magnus_-18.07.2026.webp?v=1785675909","url":"https:\/\/hardysplants.live\/collections\/echinacea.oembed","provider":"Hardy's Cottage Garden Plants","version":"1.0","type":"link"}